Are shorter domain names better? 😊
Shorter URLs, (usually two words or less) or a brand name, also have some very specific advantages. Short domain names are easier to read, since they're so concise, and they're also easier to remember. ... Short URLs have a better chance at being “catchy,” and are more likely to “stick” in someone's head.
In the top 100 websites, the longest domain is 20 characters. All of this data shows that you should keep your domain name concise.